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Internal product project

Connected platform — Business tools built around real usage

Design internal tools that adapt to teams, rather than asking teams to adapt to tools.

Connected platform was not designed as a mere document portal, but as a platform of business tools. Each module addresses a concrete pain point: tracking a campaign, approving an invoice, generating an email signature, computing a commission, importing after-sales requests, centralizing data or streamlining an internal process.

Internal product designTailored business toolsAutomationField adoptionProcess optimizationSoftware cost reduction
Explore the modules

Connected platform

Dashboard

Online
Home
Marketing
Sales
After-sales
HR
Receivables
IT
Management
Collaboration
Administration & security

Modules

47

Current inventory

Services

9

Connected

Previews

6

Live demo

Current state · continuously evolving

Campaign steering

7 d

Pending approvals

  • Invoice — Print supplierPending
  • Expense claim — ExampleApproved
  • Local campaign — ExampleTo publish

01 · Context

When standard tools complicate life on the ground

In many companies, teams end up stacking tools: one for expenses, another for leads, another for expense claims, another for signatures, an Excel file for commissions, a shared folder for documents, and then emails to fill the gaps. The result: data scatters, processes become fragile, employees waste time and adoption remains uneven.

Costly external tools

Licenses, maintenance, setup, training.

Business processes bypassed

Teams have to change the way they work.

Scattered data

Excel files, emails, exports, multiple platforms.

Fragile adoption

An imposed tool is rarely an adopted tool.

02 · Approach

Start from the real process, not the vendor's datasheet

The approach is to observe usage, identify pain points, then design simple modules around existing working habits. The tool becomes a natural extension of the team. It doesn't replace business expertise: it structures it, speeds it up and makes it more reliable.

Before

  • Isolated Excel files
  • Approvals by email
  • Manual exports
  • Different tracking per team
  • Costly external tools
  • Long, low-engagement training

After

  • A centralized interface
  • Modules designed per team
  • Structured data
  • Faster actions
  • Less re-entry
  • Easier adoption

03 · Modules

A connected platform built as a suite of business tools

47 modules across 9 services: marketing, sales, after-sales, HR, receivables, IT, management, collaboration and administration.

Current state · continuously evolving

Marketing

Tools designed around everyday marketing processes, with shared data and practical workflows.

Previews

The interface in action

Home
Lead tracking
Marketing
Sales — Used vehicles
Data Studio — Overview
Loyalty club

04 · Benefits

A connected platform can become an operational advantage

Natural adoption

Tools are designed around existing processes. Teams don't have to unlearn the way they work: the interface simply streamlines what they already do.

Time saved

Less re-entry, fewer back-and-forths, fewer scattered files. The time saved goes into higher-value tasks.

Potential savings

Building a focused internal tool can avoid piling up external licenses, setup fees, long training sessions or oversized solutions.

More reliable data

Information is centralized, structured and historized. That reduces errors and makes steering easier.

Employer brand

The company shows it listens to field pain points and invests in concrete solutions to improve teams' daily work.

Fewer imposed tools, more useful ones

The goal is not to digitize for the sake of it, but to build interfaces that are useful, quick to grasp and directly connected to daily missions.

47 modules

A current inventory of targeted business tools.

9 services

A shared entry point across teams.

Costs

Fewer unnecessary external solutions.

Internal culture

A sense of being heard and improving continuously.

05 · Method

A simple method: listen, prototype, test, improve

  1. 01

    Identify a business pain point

    Too many files, too much data entry, poor visibility, slow approvals.

  2. 02

    Understand the real process

    Observe how teams actually work, without imposing a theoretical model.

  3. 03

    Design a simple module

    Build a focused interface with only the useful features.

  4. 04

    Test quickly

    Put the tool in users' hands to adjust fields, filters, statuses and exports.

  5. 05

    Improve continuously

    Continuous iterations based on feedback: receivables, onboarding, collaboration and administration are recent extensions of the same business-first approach.

Skills mobilized

Between strategy, product, automation and employee experience

Product designInternal UXNo-code / low-codeAutomationData structuringOCRDashboardsBusiness processesUser adoptionInternal communicationEmployer brandMarketing steeringDesign system

My role

Design, structure, prioritize, engage

I designed the connected platform as an operational answer to teams' needs: pain-point identification, module structuring, interface design, use-case prioritization, automation logic, adoption thinking and positioning of the project as an internal lever.

06 · Demo

A connected platform designed as a living product

Connected platform embodies a simple conviction: the best internal tools are not necessarily the most complex or the most expensive. They are the ones that understand the trades, respect useful habits, remove friction and give teams the means to work better.

Explore the demo

A functional demonstration built as an internal product prototype.

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